It all starts with a swipe! I had the exciting opportunity to team up with Tinder on a groundbreaking social experiment designed to reignite the spark for younger audiences. Dating can be tricky, but we wanted to shake things up and make it fun again. Our goal was to break the ice in a fresh, engaging way that would bring a new level of excitement to the world of online dating. Through this experiment, we created an experience that not only got people swiping but also brought back the thrill of connecting in the digital age. It was all about making dating feel more authentic, playful, and approachable for a whole new generation.